FredMcKinnon.Com

Social Networking Online for Churches

I’ve recently agreed to take on the role of online social networking/media for our church.  We already have a website (which is about to be overhauled and redesigned from top to bottom).  We recently started using Twitter (@sscc) and frequently upload videos from our worship services to places like YouTube or Vimeo.

Several of our staff blog.  The lead pastor has a blog, but doesn’t update it.  (that will change)

I was reading an article today called “Facebook’s Popularity and Your Church’s Social Media Strategy“ (thanks for the link, Travis) and realized our need to utilize FaceBook as well.

We’ve played around with online networking but it’s not been organized or serious.  It will become my job to oversee that.  (I won the award for having more free time than the other staffers, and for leveraging online networking and community the most with my own endeavors.)

I need to create a written vision and strategy.

Does your church have an online communications strategy?  How is your church or ministry utilizing it?  I’d love for you to comment, tweet, retweet, and spread the word – I’d like to get as much feedback from you all as possible.

For the Kingdom,
Fred